The critical importance of profiles on social media apps

Why the profile at sign-up is so important. … More The critical importance of profiles on social media apps

Advertisements

Marketing is a Proper Mess. This is Good.

I’ve spent over 20 years marketing, the past 17 employing the Integrated Marketing Communications (IMC) hybrid model. For public and private companies around much of the world. Today, marketing as a profession has become much more sophisticated, largely thanks to the internet and technology. Universities are struggling to keep up and many a marketing practitioner … More Marketing is a Proper Mess. This is Good.